<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><title>Horowitz, Ben on Wijnand Baretta</title><link>https://wijnandbaretta.com/authors/horowitz-ben/</link><description>Recent content in Horowitz, Ben on Wijnand Baretta</description><image><title>Wijnand Baretta</title><url>https://wijnandbaretta.com/images/og-default.png</url><link>https://wijnandbaretta.com/images/og-default.png</link></image><generator>Hugo -- 0.152.2</generator><language>en</language><lastBuildDate>Thu, 30 Jun 2016 00:00:00 +0000</lastBuildDate><atom:link href="https://wijnandbaretta.com/authors/horowitz-ben/index.xml" rel="self" type="application/rss+xml"/><item><title>What You Do Is Who You Are: How to Create Your Business Culture</title><link>https://wijnandbaretta.com/books/what-you-do-is-who-you-are-how-to-create-your-business-culture/</link><pubDate>Thu, 30 Jun 2016 00:00:00 +0000</pubDate><guid>https://wijnandbaretta.com/books/what-you-do-is-who-you-are-how-to-create-your-business-culture/</guid><description>&lt;h1 id="what-you-do-is-who-you-are-how-to-create-your-business-culture"&gt;What You Do Is Who You Are: How to Create Your Business Culture&lt;/h1&gt;
&lt;p&gt;&lt;strong&gt;Author&lt;/strong&gt;: Ben Horowitz&lt;/p&gt;
&lt;h2 id="summary"&gt;Summary&lt;/h2&gt;
&lt;p&gt;&amp;ldquo;What You Do Is Who You Are&amp;rdquo; explores the critical role culture plays in the success of organizations. Ben Horowitz delves into historical and contemporary case studies, including stories of slave rebellion leader Toussaint Louverture, Samurai warrior culture, and the Haitian Revolution, to illustrate how leaders shape cultural values. The book emphasizes that organizational culture is not an abstract corporate buzzword but a tangible framework that dictates how a company acts in both ordinary and extraordinary circumstances. Horowitz argues that culture is defined by actions and behaviors, not intentions or slogans, and offers a blueprint for leaders to cultivate an effective and authentic culture within their organizations.&lt;/p&gt;</description></item></channel></rss>