https://wijnandbaretta.com/authors/mckinsey-dave/Recent content in McKinsey, Dave on Wijnand Barettahttps://wijnandbaretta.com/images/og-default.pnghttps://wijnandbaretta.com/images/og-default.pngHugo -- 0.152.2enThu, 07 Feb 2019 00:00:00 +0000https://wijnandbaretta.com/books/strategic-storytelling-how-to-create-persuasive-business-presentations/Thu, 07 Feb 2019 00:00:00 +0000https://wijnandbaretta.com/books/strategic-storytelling-how-to-create-persuasive-business-presentations/<h1 id="strategic-storytelling-how-to-create-persuasive-business-presentations-by-dave-mckinsey"><strong>Strategic Storytelling: How to Create Persuasive Business Presentations</strong> by Dave McKinsey</h1> <h2 id="summary"><strong>Summary</strong></h2> <p>&ldquo;Strategic Storytelling&rdquo; serves as a comprehensive guide to crafting compelling business presentations. Drawing from the practices of leading management consulting firms, Dave McKinsey provides a step-by-step approach to developing narratives, designing data-driven slides, and mastering both verbal and non-verbal delivery techniques.</p> <hr> <h2 id="chapters-and-descriptions"><strong>Chapters and Descriptions</strong></h2> <h3 id="1-the-perfect-storm"><strong>1. The Perfect Storm</strong></h3> <p>Introduces the concept of strategic storytelling and its significance in business presentations. Highlights the challenges professionals face when conveying complex information persuasively.</p>