<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><title>Pizarro, Fernando on Wijnand Baretta</title><link>https://wijnandbaretta.com/authors/pizarro-fernando/</link><description>Recent content in Pizarro, Fernando on Wijnand Baretta</description><image><title>Wijnand Baretta</title><url>https://wijnandbaretta.com/images/og-default.png</url><link>https://wijnandbaretta.com/images/og-default.png</link></image><generator>Hugo -- 0.152.2</generator><language>en</language><lastBuildDate>Fri, 20 Jan 2017 00:00:00 +0000</lastBuildDate><atom:link href="https://wijnandbaretta.com/authors/pizarro-fernando/index.xml" rel="self" type="application/rss+xml"/><item><title>Blueprints for a SaaS Sales Organization: How to Design, Build and Scale a Customer-Centric Sales Organization (Sales Blueprints Book 2)</title><link>https://wijnandbaretta.com/books/blueprints-for-a-saas-sales-organization-how-to-design-build-and-scale-a-customer-centric-sales-organization-sales-blueprints-book-2/</link><pubDate>Fri, 20 Jan 2017 00:00:00 +0000</pubDate><guid>https://wijnandbaretta.com/books/blueprints-for-a-saas-sales-organization-how-to-design-build-and-scale-a-customer-centric-sales-organization-sales-blueprints-book-2/</guid><description>&lt;h1 id="blueprints-for-a-saas-sales-organization-how-to-design-build-and-scale-a-customer-centric-sales-organization"&gt;Blueprints for a SaaS Sales Organization: How to Design, Build and Scale a Customer-Centric Sales Organization&lt;/h1&gt;
&lt;h2 id="summary"&gt;Summary&lt;/h2&gt;
&lt;p&gt;&amp;ldquo;Blueprints for a SaaS Sales Organization&amp;rdquo; is a guidebook designed to help business leaders design, build, and scale a sales organization centered around customer success. The book, written by Winning by Design, Jacco van der Kooij, and Fernando Pizarro, delves into the intricacies of establishing a sales framework that leverages the principles of Software as a Service (SaaS). It highlights the importance of creating a scalable and repeatable sales process that aligns closely with customer-centric practices. By combining strategic insights with practical advice, the book serves as a comprehensive resource for developing a sales organization that can thrive in the competitive SaaS landscape.&lt;/p&gt;</description></item></channel></rss>