https://wijnandbaretta.com/authors/stevens--anthony/Recent content in Stevens , Anthony on Wijnand Barettahttps://wijnandbaretta.com/images/og-default.pnghttps://wijnandbaretta.com/images/og-default.pngHugo -- 0.152.2enTue, 04 Oct 2016 00:00:00 +0000https://wijnandbaretta.com/books/chasing-digital-a-playbook-for-the-new-economy/Tue, 04 Oct 2016 00:00:00 +0000https://wijnandbaretta.com/books/chasing-digital-a-playbook-for-the-new-economy/<h1 id="chasing-digital-a-playbook-for-the-new-economy">Chasing Digital: A Playbook for the New Economy</h1> <h2 id="summary">Summary</h2> <p>&ldquo;Chasing Digital: A Playbook for the New Economy&rdquo; by Anthony Stevens and Louis Strauss provides a strategic guide for businesses to navigate the complex landscape of digital transformation. This book is designed as a practical playbook that helps organizations understand and implement digital strategies effectively to thrive in the new economy. It covers key concepts such as leveraging emerging technologies, fostering digital culture, enhancing customer engagement, and executing digital projects with agility. The authors emphasize the importance of adapting to digital disruption and aligning digital initiatives with business goals.</p>